01
ACQUIRE
Reach Local Customers
Google Ads and landing pages that reach people looking for your service.
Built for Established Contractors
SCA Strategies.
Marketing & Lead Support.
We manage your Google Ads. On our managed plans, we also handle calls, book estimates, and follow up within an agreed scope.
Google Ads • Call Handling • Booked Estimates • Follow-Up • Referrals
SCA Command CenterIllustrative preview
Marketing report
Reporting periodAd spend
—
Total leads
—
Cost per lead
—
Qualified calls
—
Form leads
—
Clicks
—
Impressions
—
Google Ads conversions
—
Cost per conversion
—
No customer data shown. Available reports depend on your plan, connected accounts, and recorded activity.
The Business Problem
More Leads Won't Fix a Broken Sales Process.
- A call comes in while you're on a job. Nobody answers.
- An estimate goes out. Nobody follows up.
- A past customer could send you work. Nobody checks in.
That's not an ad problem. That's a follow-up problem.
01
Missed Inquiries
02
Slow Response Times
03
Unfollowed Estimates
04
Missed Repeat and Referral Opportunities
The money is in what happens after the phone rings.
The Four Growth Pillars
Four Areas of Support.
Services depend on your package and agreed scope.
02
CONVERT
Handle New Inquiries
We answer, qualify, schedule, and follow up.
03
ASCEND
Review Project Value
Review project values and service options using recorded sales data.
04
RETAIN
Stay in Touch
Reviews, referrals, and check-ins with past customers.
All four connect to the SCA Growth Command Center
How the System Works
How It Works
Five simple steps.
- 1
Customer finds you on Google.
- 2
We answer or call them back.
- 3
We book the estimate.
- 4
You quote the job. We follow up.
- 5
Job signed. We ask for reviews and referrals.
Depends on your plan. Call handling and follow-up are in Growth Department and up.
You stay in charge of pricing, contracts, and the work.
The SCA Growth Command Center
Know Where Your Marketing Stands.
Review ad costs, leads, qualified calls, and estimate activity in one place.
SCA Command CenterIllustrative preview
Marketing report
Reporting periodAd spend
—
Total leads
—
Cost per lead
—
Qualified calls
—
Form leads
—
Clicks
—
Impressions
—
Google Ads conversions
—
Cost per conversion
—
| Conversion source | Conversions | Cost / conversion |
|---|---|---|
| Calls from ads | — | — |
| Website calls | — | — |
| Website forms | — | — |
No customer data shown. Available reports depend on your plan, connected accounts, and recorded activity.
Google Ads conversions and qualified leads are tracked separately. Sales reports depend on your team recording project outcomes.
What Makes Us Different
We Don't Stop at the Lead.
Advertising, lead support, and customer follow-up—depending on your plan.
Conventional advertising management may include
- Advertising campaigns
- Lead generation
- Performance reports
- Website tracking
SCA managed growth services can include
- Acquisition campaigns
- Human lead coordination
- Appointment setting
- Proposal follow-up
- Revenue tracking
- Customer value analysis
- Retention systems
- Operational growth reviews
Included services depend on the selected package and signed scope. Other providers may offer similar services.
Pricing
The Right Level of Support.
From Google Ads management to a dedicated marketing and lead-support team.
Package 1
Acquisition
$2,500
per month
$2,000 one-time setup
Google Ads management. Your team handles incoming leads.
ACQUIRE
Best for: You already have someone answering the phone.
What you get
- Google Ads management
- Custom landing page
- Call & form tracking
- Weekly campaign reviews
- Monthly report + strategy call
Package 2
Growth Department
$6,000
per month
$3,500 one-time setup
Google Ads plus call handling and estimate scheduling.
ACQUIRECONVERT
Best for: You're on job sites and calls are slipping through.
What you get
- Everything in Acquisition
- Our team answers your calls
- We qualify & book estimates
- Missed-call follow-up
- Reminders & estimate follow-up
- CRM pipeline managed for you
- Weekly updates
Up to 150 human-handled interactions per month, subject to agreed hours and scope.
Apply for Growth DepartmentPackage 3
Revenue Growth Partner
Starting at
$12,000
per month
Setup starting at $5,000
Marketing and lead support, plus customer follow-up and reporting.
ACQUIRECONVERTASCENDRETAIN
Best for: Higher-volume companies ready for a full growth team.
What you get
- Everything in Growth Department
- SEO + Google Business Profile
- Expanded call coverage
- Personal estimate follow-up
- Past-customer outreach
- Referral & review requests
- Job value & revenue reporting
- Biweekly meetings + quarterly roadmap
Up to 300 human-handled interactions per month, subject to customized scope.
Apply for Revenue Growth PartnerAd spend is separate and paid directly to Google. Exact services are set in your signed agreement. No results are guaranteed.
Compare included capabilities
| Capability | Acquisition | Growth Department | Revenue Growth Partner |
|---|---|---|---|
| Google Ads management & optimization | |||
| Conversion-focused landing page | 1 | 1 | 1+ |
| Call & form tracking | |||
| Strategy reviews | Monthly | Monthly + weekly updates | Biweekly |
| Managed lead coordination | |||
| Inbound call handling (agreed hours) | Weekdays | Expanded | |
| Estimate appointment scheduling | |||
| Missed-call recovery | |||
| Estimate follow-up | Standard | Personalized | |
| CRM pipeline management | |||
| Human-handled interactions / month | Up to 150 | Up to 300 | |
| SEO program & Google Business Profile | |||
| Customer reactivation workflows | |||
| Average contract value analysis | |||
| Referral & retention systems | |||
| Advanced marketing attribution | |||
| Revenue insights dashboard | |||
| Quarterly growth roadmap |
Who We Work With
Built for Contractors.
- Stucco and plastering
- Exterior finishing
- Roofing
- Remodeling and general contracting
- Related established contractor businesses
Best fit: established crews doing re-stucco, exteriors, and bigger jobs — with room to take on more work.
Not for anyone looking for the cheapest marketing.
Business Growth Calculator
Run Your Numbers.
Plug in your numbers. Just math — not a promise.
Projected Jobs Won
8.0
= Leads × Conversion rate
Illustrative Contract Revenue
$160,000
= Jobs won × Avg. project value + Repeat/referral revenue
Illustrative Job Gross Profit
$56,000
= Contract revenue × Gross margin
Total Acquisition Investment
$11,000
= SCA fee + Ad budget
Gross Profit Remaining After Acquisition Costs
$45,000
= Gross profit − Acquisition investment
Acquisition Cost per Won Customer
$1,375
= Acquisition investment ÷ Jobs won
Based only on your inputs. Not a guarantee.
Our Process
Our Process
01
Discover
We learn your business and where jobs slip away.
02
Plan
We build a plan around your package.
03
Launch
We set up the services included in your plan.
04
Review
We review the activity and adjust the plan.
FAQs
Frequently Asked Questions
Apply
Let's Find Out What's Holding Your Growth Back.
Tell us about your business. We'll help determine whether our acquisition and revenue growth systems are a suitable fit.
Your Business
Let's Talk About Your Business.
See which level of support fits your crew.